By utilizing tried and proven visual merchandising methodologies, the DNI Retail Design team brings your brand and image into a total retail experience.  Our retail store design process includes the following steps customized to fit each client's needs and requirements:

GETTING TO KNOW YOU - Before we begin to design we need to know your business

• Review your marketing strategy and business plans.
• Demographic and marketing evaluation.
• Competitive marketing review
• Location, space and retail review
• Establish a timetable for design and preliminary specs.

DESIGN DEVELOPMENT - Defining your brand and bringing it to life

• Initial design concepts
• Space planning- floor plan and relationships
• Logo and Branding
• Feature Elements
• Signage and Graphics
• Materials and Finishes
• Fixturing and Furniture
• Budgeting and Scheduling

DOCUMENTATION - Ensuring the conceptual design matches your initial concept

• 3D Design, with a virtual walkthrough
• Specification details
• Final budgeting, and timetable
• Prototype store and fixtures

PRODUCTION - Your original idea becomes a reality

• 3D design into cad drawing
• Materials and fixtures ordered
• Wood, metal, plastic fabrication.
• Modular units assembled and warehoused.
• Online management to follow production.

LOGISTICS - Everything necessary to get your store on-site

• Logistic planning
• Consolidation services
• Shipping and distribution services
• Warehousing
• On-Line inventory management

IMPLIMENTATION - You turn the key and open the store for business

• Site selection
• Floor plan
• White Box team prepares the store
• Warehouse assembles the modular units
• Shipment to the store
• Installation team receives the units and installs the store

Open for business!